Can you teach entrepreneurship? Part 7: Be a master of big sales

Success in a startup requires skill in big sales. It is not widely known or accepted but big sales (e.g. which include hiring employees, getting investors and selling expensive products), require a set of skills that are very distinct from selling low price products (say, for less than $100). Sales is often something that we think ofContinue reading “Can you teach entrepreneurship? Part 7: Be a master of big sales”

Can you teach entrepreneurship – Part 6: Mastering Market Size

A startup’s market size must be big enough to justify any upfront investment. Applying this logic suggests $5 million is a very minimum empirical market size for software startups. The same logic suggests very minimum market sizes for hardware should be larger, and, for pharma, much larger. Rigorously validating market size requires time and money and thisContinue reading “Can you teach entrepreneurship – Part 6: Mastering Market Size”